Nordlond Bestiary: A record by every measure

Wow. What a freakin’ day. So awesome.

Tomorrow there’s no rest for the wicked, and I’m chatting with ShipQuest in the UK talking international shipping. If I have any good news, I’ll pass it on.

But here are some stats:

• We raised $52,223. This outperforms my prior best Kickstarter (Four Perilous Journeys) by about $12,000. We raised more funds during this Kickstarter than 4PJ did including the Backerkit phase.
• We had 685 actual backers. This outperforms the best DFRPG Kickstarter (Nordvorn) at 600 and the best prior project of mine (again, Four Perilous Journeys) at 608.
• The average pledge was $76.24, beating the next contender (Delvers to Grow) which was $69.19 handily
• The project finished with 773 followers and a 50% conversion rate of followers to backers. That conversion rate is five full percentage points higher than my best prior project, and even 45% was super-high. My low was on the order of 20%, so again: really, really good.
• We funded, and hit four of seven stretch goals. We almost hit five. That’s 192 pages…so even GURPS Horror is smaller (I always thought of it as a stealth bestiary).

This was solid. Now I have to do my Management Fu thing.

First order of business after I chat with ShipQuest and a few other international fulfillment folks is to get solid quotes from various printers, and really dig in on getting these monsters done. I can also start queueing up the art, which will make my art team happy.

For now, I’m going to go have something to drink.

Thanks again, folks. You turned this from something that looked pretty grim through all of November into the best campaign I’ve ever run. I’ll make you a great book.